How to Deliver Your Video Blog – How to Get Started With A Video Blog Strategy (Part 2)

 In tips and tricks, video blog strategy

Last video we talked about developing your video blogging why, and letting that determine what you will talk about. Okay, so now you know why, and youve got your what but your still not sure how?It may not be something youve thought about until now, but HOW you are going to deliver your video blogs can a pretty important thing to consider.Im not talking here about how youre going to record the content, what cameras to use and that sort of technical stuff. That, we can talk about another time.What I am talking about is the manner in which you plan to deliver your content, and this can be influenced by a number of different aspects.

The first thing to consider is how do you want to be perceived by your audience. The way your audience will engage with you will be affected by how you come across. My advice is to always be yourself, be comfortable with who you are and consider your video blog recording session in the same way you would a new client meeting.Sure, you may be recording your video blogs at night, after your kids have gone to bed and the home office is finally quiet, but should you really be doing it in your gym shirt and 5 oclock shadow?

Next, be confident. This is a tricky one for a lot of people when placed in front of a camera but the truth is, you are an expert in what you do, the vast majority of people who will view your videos will want to hear what you have to say, and you need to be confident and sure of yourself.

Finally, dont sweat the small stuff. Remember that video blogs needs to be genuine and real, not over-rehearsed and staged. Writing a script is important for sure, but dont worry about the occasional stumble over a word or mispronunciation. What youre not perfect good, neither am I 🙂

And the old adage certainly rings true here Practice makes perfect, so go out there, start recording your video blogs and keep them coming, the only way to get more comfortable, confident and genuine, is to get started.

Why not leave a link to your video blog in the comments below, and dont forget to share these vids on your social channels. For video blogging tips and tricks or to check out our full service video blog management options for local businesses check out

Happy Vlogging

Ben Amos
Ben is Creative Director of Innovate Media, Founder of Vlog Pod® and lead video strategist for Engage Video Marketing. He has a passion for online video marketing, telling great stories, spending time with his family and learning new things.
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